05Training
AI for Marketing Teams
Planning, content, ad support, analysis and the monthly operating routine — with decisions and quality staying with the team.
- Required level
- Practical experience in digital marketing or account management.
- Possible formats
- 3 hours · 6 sessions × 150 min · 2 days · 12–14 hours
- Modules
- 4
- What participants leave with
- A brief, a monthly calendar, ad copy and a monthly report template the team uses straight away.
- What you'll learn
- Turn a business goal into a campaign brief the team can execute on.
- Build a monthly content calendar with angles tied to audience needs.
- Use AI for copy, ad variations and visuals, with human review.
- Read the month's numbers and turn them into decisions, without promising results.
- Who it's for
In-house and agency marketing teams, account managers and content creators.
Module sequence
- 1From goal to brief
Output: A campaign brief for a real client or brand.
- 2Content calendar
Output: A full month planned with angles, formats and owners.
- 3AI-assisted production
Output: Ad copy, posts and visuals in the brand's style.
- 4Before and after funding
Output: A pre-launch checklist, and a monthly report with next month's decisions.
- Practical exercise
The team works on one real brand from its portfolio throughout the programme.
- What participants leave with
A brief, a monthly calendar, ad copy and a monthly report template the team uses straight away.
- Possible formats
- Introductory workshop — 3 hours
- Multi-session programme — 6 sessions × 150 min
- Intensive organisational package — 2 days · 12–14 hours
The fee and final duration are set in the proposal according to team size and format. No accredited certificate is issued; a certificate of participation can be provided on request.
- How we tailor it
We start with a short call and questions about the team's level and tasks, ask for real material from your work, then send a written proposal with duration, format and fee.